Post sponsored by L’Oreal Paris. All opinions remain my own.
If you’re looking for rich, vibrant hair color without the salon price, L’Oréal Paris is a brand you can count on. Whether you want to make a bold statement, refresh your current shade, or cover those stubborn grays, L’Oréal Paris Superior Preference Hair Color delivers long-lasting, salon-quality results right at home. Even better, these hair color products are on sale for $11.99 at Kroger. With a Kroger Digital Coupon for $8.00 off two, you can grab your favorite shades for as low as $7.99 each—because great hair shouldn’t come with a hefty price tag!
For decades, L’Oréal Paris has been a trusted name in beauty, and its hair color line like Superior Preference continue to be go-to choices for at-home colorists. Whether you’re looking for soft black, medium brown or maybe a dark blonde, you’ve come to the right place to look your best.

L’Oréal Paris Superior Preference
The Preference line is renowned for its long-lasting color that resists fading. With a range of over 50 luminous shades, Preference offers something for everyone, from rich brunettes and radiant reds to shimmering blondes. This line is perfect for those who want vibrant color that lasts up to eight weeks, even with frequent washing. The unique gel formula is easy to apply and ensures an even, consistent color from root to tip. Preference also includes a shine serum and color-protecting conditioner, leaving your hair looking and feeling silky smooth after coloring.
With L’Oréal Paris Preference Hair Color, achieving beautiful, salon-quality color at home has never been easier—or more affordable. Whether you’re looking for a long-lasting classic shade, a bold and trendy hue, or the perfect solution for covering grays, these lines offer everything you need.
Head to Kroger today, take advantage of the $8.00/2 Kroger Digital Coupon and transform your hair with L’Oréal Paris Hair Color. At as low as $7.99, it’s the perfect time to experiment with a new look or refresh your current shade. Don’t miss out on this amazing opportunity to save big on top-quality hair color!
Be sure to enter our Kroger Gift Card Giveaway below, too!!















Kroger Krazy is offering 1 reader a chance to win a $25.00 Kroger Gift Card. To enter for a chance to win, just follow the instructions on the Rafflecopter below. It’s super easy, so don’t let it intimidate you! The ONLY mandatory entry is to Comment on this blog post answering the question: If you could be any hair color other than your natural color, what would you choose?
The winner will be selected at random (via Rafflecopter) and announced in this post on March 5th. Winner will also receive an email from Kroger Krazy to confirm your email address for prize fulfillment. Winner has 48 hours to respond or prize is forfeited. This giveaway is sponsored by Kroger Krazy and is not affiliated with, endorsed, or administered by any third party, including but not limited to L’Oreal Paris, Instagram, Facebook, Twitter, TikTok, or any other social media platform. Participants release all mentioned entities from any responsibility related to this giveaway. By entering, participants confirm they are 18+ years of age, release Kroger Krazy and all other parties from liability, and agree to abide by the giveaway rules. No purchase necessary. Void where prohibited.




I would love Blonde.
Champagne blonde
I think if I could choose any other hair color than my own, I’d pick a lovely auburn shade!
Light blonde
Blonde
Blonde is my favorite!
Dark Blonde.
Black!
Black!
Light brown
Silver
Soft black is my favorite
Blonde!
Golden brown!
Ash color
Medium-dark brown
Blonde highlights!
Dark Brown or Chocolate Brown
Dark brown
Light blonde
I want silver hair 🙂
Dark brown to try and stay as natural as I am now.
Ash blond
Blonde
Rich dark chocolaty color
Blonde!
Red!
white
I would love to win for a new look
Light brown
I always thought black hair would be pretty.
Red
Golden Brown
Naturally light brown would be nice no gray
Red
Red
Auburn
Auburn
L’Oréal ash blonde
Light brown
I’d love to be a honey blonde, it gives warm and pretty vibes definitely a big change if I was to ever do a color change
Dark brown
Dark brown
Blone
Dark brown 100%
I choose blonde cause I have more fun as a blonde.
Honey Blonde color
I would be light natural blonde.
Dirty blonde
I think after being a lifelong “dirty blonde” I’d like to try brown.
Become a redhead again
I would like a more vibrant version of my blonde hair color.
I like mine but it has always been slightly too dark
redhead
Caramel Brown sounds gorgeous
I’m naturally med brown, I would love to go to ash blond
I’m naturally light brown. Due to some compliments and recommendations from a friend, I recently went Medium Ash Blonde. I think I’d like to step it up and go to Light Ash Blonde.
I would love to be Blonde but with darker highlights
Dark Blonde is still my favorite hair choice.
Red
Love full coverage get true blond
If I could do any color that’s not my natural (medium brown) I would do a level 7 ashy blonde color. I’ve done purplish-maroon for years and changed it up to a dark almost black but I’ve been scared to commit to fully true black even though I know it’ll look amazing!
Medium Ash Brown
I would like to be a soft brown
soft black
Aurburn
dark brown
Dark brown
Light brown!
Blonde
Red!
Silver!
Light brown
Brown
honey blonde
LIght brown since I am a blonde naturally
After dyeing my hair in the past, I have learned to enjoy my natural color, but I think I would like it if it were a shade or two darker brown.
If it’s true that blonde’s have more fun, then I’ll go with blonde! haha
Dark Brown – we need to cover up those grays!
Medium Golden Blonde
red
Honey Blonde
brown!
Honey Brown
Dark Auburn
I have never colored my hair, but maybe Auburn
Blonde
Chestnut brown
Blonde
red
Blond
i love the medium brown
Light brown
Dark auburn
AUBURN
Blonde
I would go with Shiney Red hair.
Light Brown
Dark Brown
Cherry red
I love to try a caramel brown shade since I have only dyed my hair once. It’s a beautiful shade that would be great for new season .
Medium Brown
Auburn
I would love to have light caramel brown with none of my grays showing.
Light blonde
Dark blonde
Blonde
The best hair color perfection all time..
Auburn
Brown
blonde would be cool .
grey
Blonde
4R Dark Auburn
Strawberry Blonde
We love them out of the air fryer
I always wish I had a honey blonde color
Blonde would be fun!
A light brown color
I have dark brown hair and I love it. I wouldn’t mind having silver hair, though. I think it can look really distinctive.
I would love to be able to have dark auburn hair.